PharmaForce 2015 (past event)

August 25 - 27, 2015

Sheraton Pentagon City, Arlington, VA

Contact Us: 1.888.482.6012

Anita Burrell, Former Head, Commercial Operational Effectiveness, Global Diabetes at Sanofi-Aventis

Anita Burrell


Former Head, Commercial Operational Effectiveness, Global Diabetes
Sanofi-Aventis

Check out the incredible speaker line-up to see who will be joining Anita.

Download The Latest Agenda

Marketing & Sales Integration Focus Day For Pharma Manufacturers Only

Monday, March 9th, 2015


12:20 Guest Speaker: Engaging Stakeholders Using Behavioral Economics

• Understanding behavioral economics
• How does behavioral economics play into mHealth?
• Exploring different biases held by stakeholders and using behavioral economics to engage them