PharmaForce 2015 (past event)
August 25 - 27, 2015
Sheraton Pentagon City, Arlington, VA
Contact Us: 1.888.482.6012
Emily Freeman
Director of Risk Management, Global Patient Safety
AstraZeneca
Check out the incredible speaker line-up to see who will be joining Emily.
Download The Latest AgendaStakeholder Engagement Strategies In The New Healthcare Era
Thursday, April 9th, 2015
14:55 WORKSHOP: Increasing Patient Engagement And Enrollment – A Cross-Functional Session Between Business And IT
The dynamic duo of Augusto Penjasoff and Ed Stelmack will lead you through an interactive workshop exploring a key initiative they carried out at AZ to increase patient engagement and enrollment.
• Exploring key patient-focused initiatives that will increase engagement, enrollment, and prescription rates
• Using innovation to engage more patients
• How regulation is impacting patient marketing and communication
• Overcoming the challenges associated with patient engagement: What worked for us and how we’d do things differently
• Exploring key patient-focused initiatives that will increase engagement, enrollment, and prescription rates
• Using innovation to engage more patients
• How regulation is impacting patient marketing and communication
• Overcoming the challenges associated with patient engagement: What worked for us and how we’d do things differently